Technogym

About the client

Technogym is the Cesena-based wellness company founded by Nerio Alessandri in 1983 — the equipment behind the world's high-end gyms, hotels, and most of the recent Olympic Games. The work spanned the digital surfaces of the Club 4.0 era: a darker, editorial-led visual language for membership and content, plus a lighter system for product and class browsing. One brand, two registers, held together by typography and grid.